This case emphasizes the leadership, cultural and organizational arrangement dimensions of UFIDA. The case begins with Creator/Chairman Wang Wenjing's rags-to-riches narrative.
They express their opinions on UFIDA's corporate culture Wang Wenjing's direction style and vision. This case complements the UFIDA (A) case which looks at the organization as a whole, while the (B) case concentrates on the folks and their worth. From different angles, students may feel Chairman Wang Wenjing's direction style and his personal impact on UFIDA.
The company, over 20 years, has been a successful management software supplier in China (its biggest national supplier.) At the core, the crucial question is, "Can Chairman Wang Wenjing's leadership style, UFIDA's customs 2.0 and organizational structure, together sustain UFIDA's future growth and goal accomplishment?"
PUBLICATION DATE: January 03, 2011 PRODUCT #: TU0009-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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