Cloud Computing at Amazon Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

Overview:

History of Cloud Computing:

Cloud computing refers to delivery of any computing services through mean of internet. This service allows individual and business to use hardware and software that are managed by third parties at remote locations.(Office of the privary commissioner of Canada, n.d.)

If someone is storing photos and other data on an email or social networking site that means he is using cloud computing services.

During the 1950s, many companies were using machines with data sharing along with a centralized system to control the sharing process. This system was introduced to have an access to all the employees over the same data from different machines.

The central idea of cloud computing was given by J.C.R. Lickliker who enabled the development of ARPANET (Advanced Research Project Agency Network). This became the ultimate former of today’s internet services.

The integral part of its introduction was telecommunication solution through that people use to share their voice with people in other areas, this idea developed to have an internet service.

The real implementation related to the virtual machine came in 1970s by IBM. The system introduction was related to operating system name Virtual Machines (VM). This system allowed multiple computers to be processed in same environment and interaction of those computers. The machines had their own data and process but they had an opportunity to share that data with others.

The development was slow up to 1993 because computers were not affordable by everyone and a revolution was given by IBM in 1993 by introducing affordable personal computers.

In 2002, Amazon got its on board trend by introducing Amazon web service. This web service gave users the ability to storage, computing solutions and other app through internet.

In 2006, there was an introduction of Elastic Computer Cloud (EC2), let developers rent space on their computers to store and run their own apps.

(Smith, 2014)

Current Market Analysis:

Current market analysis shows that there are some strengths, weaknesses, threats and opportunities as well in this market and analysis are as follows.

The strengths related to computing market are that there are shared computer resources by individuals and businesses which ultimately results in cost cutting. There is currently no licensing fees to enter into the market. CM has given an opportunity to make your of research through data access and less reliance on third party research.
The weakness related to the market is that it does not have any legal system to operate. Users can have control on many other systems of business and other business through techniques he holds.
The opportunities in cloud market are that it continues to grow since years and therefore it is an opportunity that it can two grow in future. It helps to string the global economy position through lots of knowledge fact available to everyone having internet access.
The threat is only related to data protection and security. There are highly chances of loss of data or sharing data that are needed to be secured and it creates problems for individuals and businesses.

(Anon., 2015)

Cloud Computing at Amazon Case Solution

Sector Differentiation:

In sector differentiation, there is a major difference on wide range of cloud computing. Difference are given below

Public cloud is offered on internet; it is available to a wide range of users and it is owned and operated by the provider of cloud. The services include photo sharing on Facebook and online storage on Gmail account.

Private cloud infrastructure is solely operated for a specific organization, it is managed by a third party organization such as SAP accounting software that is used by business to manage its accounting concerns and it is implemented by a third party software house or audit firms. The limit of private cloud is business premises or business personnel.

Community cloud service is shared by many organizations and it is only available to those group specified. The infrastructure may be operated by the group itself or third party other than that group can operate the systems.

Hybrid cloudis a combination of sharing different resource pooling like combining public and community clouds.

(Office of the privary commissioner of Canada, n.d.)

Porter’s Five Forces of Cloud Computing with regard to Amazon:

Supplier’s Power:

The supplier’s power is limited because in this case the only supplier is electricity and if the utility companies are increasing its prices that not only Amazon but it can also affect the industry as a whole.

In cloud computing industry there is also a system supplier like IBM who can have some power to charge higher prices for customized systems that are needed by Amazon, therefore in that case there is moderate power to suppliers. ...........................

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