In the summer of 2010, the landscape of university athletics in America faced the prospect of groundbreaking modify. U.S. university sports teams belong to discussion - coalitions of competing sports teams, frequently from similar geographical locations. Rumours of conference realignment were indicating a significant shift away from traditional conference membership and construction. With renegotiations for a multi-year television agreement looming, a dominant conference has announced plans for expansion, with the purpose of securing a profitable television deal through new members.
While bearing in mind variables including exposure, resources and tradition, an assortment of seminars are actively pursuing one dominant institution specifically, the University of Texas. Consequently, the Texas team faces an imperative choice: to leave its position for another conference and substantially change the landscape of collegiate sport or to remain a member of its current conference and confront the ramifications involved in virtually any additional fragmentation. Ram Mudambi authors Steve Swanson, and Aubrey Kent are affiliated with Temple University.
The University of Texas Conference Realignment for College Athletics Case Study Solution
PUBLICATION DATE: November 28, 2012 PRODUCT #: W12343-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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