Pioneer Corporation: The NEC Plasma Opportunity (B) Harvard Case Solution & Analysis

In the case referred to in 2004, Kaneo Ito, president of consumer electronics company, Pioneer Corporation, is considering buying the plasma display operation another Japanese company NEC. Pioneer decided several years ago that the display plasma display panels (PDP) technology has been a strategic direction to invest in. Recently, Pioneer has been selling more plasma TVs use the PDP. At that time, the company is building a new production PDP-center, soon to come on line, if demand continues to grow, additional capacity will be needed. Purchase transactions NEC, Pioneer plasma to this ability, the potential for economies of scale and some valuable intellectual property developed NEC. "Hide
by Derek Lehmberg Source: Richard Ivey School of Business Foundation 3 pages. Publication Date: November 10, 2011. Prod. #: W11515-PDF-ENG

Pioneer Corporation: The NEC Plasma Opportunity (B) Case Solution Other Similar Case Solutions like

Pioneer Corporation: The NEC Plasma Opportunity (B)

Share This