Justin Trudeau Wins 2015 Canada Election: A Blue Ocean Strategy in Politics Harvard Case Solution & Analysis

This case scenario details how Justin Trudeau came from a seemingly desperate third position (in the party ranks) to win a breathtaking bulk and turned into Canada's 23rd prime minister.

Trudeau's triumph is analysed through a Blue Ocean lens, showing how his endeavor broke with the conventional rules of participation by reaching out to non-voters, and increasing readiness-to-vote while lowering the price-of-voter acquisition.

PUBLICATION DATE: December 16, 2015 PRODUCT #: IN1132-PDF-ENG

This is just an excerpt. This case is about STRATEGY & EXECUTION

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Justin Trudeau Wins 2015 Canada Election: A Blue Ocean Strategy in Politics

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