This case scenario details how Justin Trudeau came from a seemingly desperate third position (in the party ranks) to win a breathtaking bulk and turned into Canada's 23rd prime minister.
Justin Trudeau Wins 2015 Canada Election A Blue Ocean Strategy in Politics Case Study Soltion
Trudeau's triumph is analysed through a Blue Ocean lens, showing how his endeavor broke with the conventional rules of participation by reaching out to non-voters, and increasing readiness-to-vote while lowering the price-of-voter acquisition.
PUBLICATION DATE: December 16, 2015 PRODUCT #: IN1132-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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