Ventramex and the Mexican Peso Crisis Case Solution
In the aftermath of a considerable depreciation of Mexican Peso, a prominent automaker attempts to cut the cost it's paying to a Mexican-based provider.
The provider (Ventramex) is set in a tough situation because a substantial part of its prices are based in U.S. dollars. The firm must determine the best way to react to the automaker while considering alternatives that would raise the percentage of its prices that are based in Mexican pesos.
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
PUBLICATION DATE: September 24, 1997
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