Despite all the hoopla around Big Data today, the fact is, there is nothing dramatically new about having data within our fingertips. What is new, the authors assert, is that modern technology has really raised the types of data that may be rolled up and made it easier, cheaper and quicker to collect, save and analyze that data.
They define three vital realms of info: Descriptive, Predictive and Prescriptive, and reveal that progressing to the Prescriptive kingdom is the easiest way to enable a 'scientific' approach to company. They demonstrate that information and analytics are only valuable if they can be used to create insights, learning and signs that educate business decisions-and that supervisors have a critical role to play: ensuring that their organization's analytics are inspired by the crucial decisions and challenges facing managers.
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
Related Case Solutions & Analyses:
Bayer CropScience in India (B): Value-Driven Strategy
WineInStyle
Corporate Governance at Citic Pacific
Operations Business Math-Process Analysis Level Two-Problems
Innermotion (A)
Multinationals as Global Intermediaries
Star Distributors Inc. (B)
Qihoo
McKinsey & Co.-Protecting its Reputation (B)
Benevento Foods: When the Rubber Hits the Dough
