SAP Design Thinking, Part B Harvard Case Solution & Analysis

SAP Design Thinking, Part B Case Solution

This is just an excerpt. This case is about  LEADERSHIP & MANAGING PEOPLE

PUBLICATION DATE: April 12, 2016

Supplement to case SM250B. The SAP Design Thinking case complies with the course of Sam Yen, Chief Design Officer at SAP, on his mission to instill design thinking into the SAP company. Through a series of occasions and programs, Yen found that while staff members of the international corporation revealed pursuit in leveraging design thinking in their work, they never ever appeared to follow through with it. Yen and his design group explore a huge selection of tactics-ranging from grassroots projects suggested to hire the worker base, to top-down techniques meant to delight the business's executives, with the chances that this interest would drip down throughout the remainder of the company. On a path swarming with difficulties, Yen and his group had a hard time to continually establish brand-new techniques up until all of a sudden the metaphorical storm cleared, and he might plainly see a course to scale design thinking all throughout SAP.

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