Repositioning CARE USA Harvard Case Solution & Analysis

To increase their effectiveness, color cases should be printed out in color. CARE USA, a substantial ($600 million) international nonprofit/NGO, had recently revamped its outside branding and placement in support of its international development work.

The case lays out the challenges facing its new CEO, Helene Gayle, as she handles through the transition of the organization.

Repositioning CARE USA case study solution

PUBLICATION DATE: August 12, 2008 PRODUCT #: 509005-PDF-ENG

This is just an excerpt. This case is about SALES & MARKETING

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