Sykue Bioenergya (Sykue) was formed in April 2006 to build four 30 megawatt (MW) power plants, bio-electricity in the province of Bahia in Brazil, 1,500 kilometers north of Sao Paulo. Bahia in the savannah, the conditions were ideal for the cultivation of elephant grass, biomass power generation with significant potential. In November 2010, the first plant was online and purchasing agreements (PPA) has been signed by 27 MW and 30 MW. Despite this achievement, however, four years between the concept and implementation of management failures were covered, including the lack of capital, an abundance of debt, and increasing skepticism among potential investors and customers think about the project. This case has taught at HBS Executive Education global agribusiness and energy executive education seminars. The fact is also suitable for institutional comparison module of the first year MBA course Leadership and organizational behavior, and the second year MBA selection of innovative management and leading business-Energy. "Hide
by Sean R. Hiatt, John Cornell Source: video add 20 minutes. Publication Date: March 14, 2012. Prod. #: 412704-VID-ENG