MyWeb Inc.com (A2): Bringing the Internet to the Living Room Harvard Case Solution & Analysis

MyWeb Inc.com (A2): Bringing the Internet to the Living Room Case Solution

Abstract:

This series of 2 cases explains the production of a dotcom start-up in Singapore and its penetration into the Chinese market. The business, MyWeb Inc.com began as a Web designer, however moved rapidly into set-top box, for Internet gain access to utilizing TVs, along with the style of a portal with localised material for China. By the end of the case, the owners understood that their initial company design was not practical and they examine the various alternatives they need to produce a successful service design.

 

Pedagogical Objectives:

This series of cases can be utilized to go over techniques for China in a state-of-the-art context. It can likewise be utilized in a more basic class on fast internationalisation in a state-of-the-art environment.

This is just an excerpt. This case is about  Strategy

published: 01 Jan 2001

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