CEO Kelly Browne wrestles with the layout and roll out of a new settlement system to promote the cooperation needed for supporting her business's new strategy. Marshall Gordon International, a worldwide public relations (PR) company, has recently expanded its service offering to include Executive Positioning, which demands significantly more teamwork, higher-level customer interaction and more strategically-minded advisers than their traditional PR work.
Marshall & Gordon Designing an Effective Compensation System (B) Case Study Solution
This "B" case centers around the picks the business must make about roll-out, including how to measure facets of advisors' functionality, what performance management systems and processes must support the settlement system, and who should have choice rights about advisers' variable damages.
PUBLICATION DATE: May 24, 2011 PRODUCT #: 411099-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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