IWIW: Social Networking in Hungary Harvard Case Solution & Analysis

IWIW: Social Networking in Hungary  Case Solution

Abstract:

T-online, the on the internet arm of the biggest hungarian telecom business has actually simply gotten IWIW, a vibrant social media website. The case checks out the best ways to set the technique for the future. It takes a look at substitute service designs and different methods to construct the neighborhood brand name of the social media website.

 

Pedagogical Goals:

The case looks for to instruct trainees among the dominant types of the web 2.0 designs: social networking. It checks out, branding, word-of-mouth marketing and other marketing problems in this context. It likewise highlights the unique scenario due to the global setting of the case.

This is just an excerpt. This case is about Marketing

published: 18 Jun 2007

 

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