Hyrule Cinemas is losing money fast and its own owner must take action to rectify the issue. Using survey data and general information about the company, three kinds of evaluation may be completed: Van Westendorp, conjoint, along with a decision tree.
These analyses will enable Hyrule Cinemas to make the best choice possible about location and price points, thereby helping the company to become prosperous.
PUBLICATION DATE: June 11, 2014 PRODUCT #: W14214-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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