Google, King of Search Harvard Case Solution & Analysis

This survey of Google's rise to eminence as the de-facto search engine of choice centers on the theme of significance as a direct principle. The potential manifestations of significance have reproduced, to the stage where the nature of its market may need to be re-assessed as Google has spread out its offering through both organic growth and possession.

PUBLICATION DATE: August 11, 2011 PRODUCT #: UV5783-PDF-ENG

This is just an excerpt. This case is about SALES & MARKETING

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