Dawn Riley at America True (A) Case Solution
The first coed syndicate to run for US cup is Dawn Riley.Since last 3 years, given her vision for America True, the syndicate was assembled by her from scratch, hiring a sailing crew to race it, designing and constructing a boat, and bringing on patrons and investors. In June 1999, Riley must determine the best way to manage the San Francisco office that the base of operations of America True is moving to Auckland, New Zealand, where racing will begin in four months.
She's facing pressure to phase out the office to reduce prices, but Riley considers the folks in the work they may be doing and San Francisco are essential to her vision for America True. She must consider the tension between immediate pressures and the longer-term sustainability of her eyesight.
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
PUBLICATION DATE: July 07, 2000 PRODUCT #: 401006-HCB-ENG
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