Cate & Levi is a specialty gift maker - primarily of clothes and children's toys - based in Toronto, Canada. The creator of Levi & Cate is contemplative of increased options for his firm, understanding the business model so successfully employed to earn the company its first $1 million in revenues is unlikely to sustain the business impetus. Just three years of age, the company has grown drastically in no small part because of layout and its unique business model.
Looking ahead, however, the founder is concerned the company is not sustainable - the predominant raw materials used for the products are reclaimed wool sweaters, and every product is cut and sewn by hand both in-house and through contract labour across Canada. The case presents a number of increase choices for pupils to assess and consider, compared against the constraints seen in an adolescent business: an underdeveloped supply chain, limited brand recognition, and obligated capital and human resources.
CATE & LEVI Evaluating Options for Growth Case Solution
PUBLICATION DATE: August 14, 2012 PRODUCT #: W12130-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION