Six Ways Marketing Can Change the World Harvard Case Solution & Analysis

The erosion of public trust in politics is partly due to some bad practices for which promotion is frequently attributed. The authors demonstrate how managers can practice marketing that benefits consumers and social associations by exposing the principles underlying good marketing.

Doing so could go a long way toward re-establishing a sense of citizenship and also help democratic state thrive in the procedure.

Six Ways Marketing Can Change the World case study solution

PUBLICATION DATE: September 15, 2009 PRODUCT #: IIR012-PDF-ENG

This is just an excerpt. This case is about SALES & MARKETING

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