The Business Development Manager Harvard Case Solution & Analysis

Describes the role of business development (BD) executives in technology companies, detailed as follows: 1) BD heads of the key responsibilities at each stage of a partnership agreement, 2) the nature of the BD is developing the technology matures run, and 3) the attributes of effective managers BD.
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by Jeffrey J. Bussgang, Thomas R. Eisenmann, Sarah Dillard, Katherine Nevins, Puja Ramani 11 pages. Publication Date: December 19, 2011. Prod. #: 812107-PDF-ENG

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