Sewells Group: Building Sales Process Excellence at Automotive Dealerships in India Case Solution
This is just an excerpt. This case is about SALES & MARKETING
PUBLICATION DATE: November 15, 2016
Sewells Group, India, a leading supplier of retail options to vehicle initial devices producers (OEMs) and their dealerships in the Indian market, established an ingenious engagement design for its customers. The customer looked for a detailed design of dealership management that did not suffer from the restrictions of standard designs that were greatly focused on training and procedure compliance. In reaction, Sewells Group established an unique 5-step dealership management design that used concepts of retail process effectiveness to provide 3 essential results: consumer experience, efficiency and success throughout all the departments of a car dealership. As Jayesh Jagasia, CEO at Sewells Group, India, evaluated the remarkable quarterly outcomes of the design's execution, he weighed over concerns associated to the sustainability, replicability and extendibility of this preliminary design to other companies in the automotive sector. Exactly what were the knowings from the very first execution of the design? Under what situations and for exactly what dealerships or brand names would the design work?
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