Samsung Electronics (A): Entering India Harvard Case Solution & Analysis

Samsung Electronics (Samsung) managing director had offered the new management viewpoint for attaining leadership in a global market.

The three-part strategy would prioritize quality, globalization, and multifaceted integration, in that sequence. After a restructuring effort, Samsung had emerged as a leader in the global electronics industry. Now, considering several other variables and the new management doctrine, the managing director faced the decision of whether Samsung should enter the Indian market.

Samsung Electronics (A) Entering India case study solution

PUBLICATION DATE: December 07, 2007 PRODUCT #: 906M34-HCB-ENG

This is just an excerpt. This case is aboutĀ GLOBAL BUSINESS

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