PunchTab was a Silicon Valley startup founded in 2011 that was developing an Internet -based turnkey customer loyalty program for website owners, mobile applications developers and brands.
Creator/CEO Ranjith Kumaran must make strategic decisions about how to finance growth and PunchTab's early operations given the many options available: superb angel funds, individual angel investors, incubators, and seed funds inside conventional venture capital businesses.
PunchTab, Inc. Case Study Solution
PUBLICATION DATE: October 19, 2011 PRODUCT #: 812033-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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