Rank Xerox (A) : Global Transfer of Best Practices Award winner Prize Winner Case Solution
Abstract:
Universal Transfer of Best Practices Carlos Camarero led Rank Xerox's Wave C effort. Wave I (to enhance earnings) achieved success and Wave II (to redefine sales procedures) was frustrating. Carlos created to go over with Rank Xerox's Handling Director (Bernard Fournier) Wave I's success, Wave II's failure, and lessons discovered best-practice transfer.
Pedagogical Goals:
The case shows troubles related to best-practice transfer within a company. It supplies an example of exactly what "understanding" is (e.g., understanding concerning best practices established in various areas) and spotlight issues with understanding control (e.g., how can companies spread out recognized understanding to completely benefit from it).
This is just an excerpt. This case is about Strategy
published: 01 Mar 2004
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