Rank Xerox (A): Global Transfer of Best Practices (Condensed) Case Solution
Abstract:
Global Transfer of Best Practices Carlos Camarero led Rank Xerox's Wave C effort. Wave I (to enhance profits) succeeded and Wave II (to redefine sales procedures) was frustrating. Carlos organized to go over with Rank Xerox's Managing Director (Bernard Fournier) Wave I's success, Wave II's failure, and lessons found out about best-practice transfer.
Pedagogical Objectives:
The case shows problems related to best-practice transfer within a company. It offers an example of exactly what "understanding" is (e.g., understanding concerning best practices established in various areas) and spotlight issues with understanding monitoring (e.g., how can companies spread out recognized understanding to completely benefit from it).
This is just an excerpt. This case is about Strategy
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