A week after, the country manager of eBay recently acquired a German auction site, Philipp Justus must manage the company through a massive technical integration with the Web site eBay website. During the seven-month project, Justus and his team need to master the task of working with colleagues thousands of miles, and determine how they can change their online trading platform without the complete alienation of the users.
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by Linda A. Hill Source: Harvard Business School 22 pages. Publication Date: 09 Oct 2001. Prod. #: 402007-PDF-ENG
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