In 1992, PepsiCo is considering two options to expand your restaurant business, carts Colorado, U.S. $ 7 million a manufacturer and trader of mobile carts food, and California Pizza Kitchen, $ 60 million in a random segment of the chain restaurants. It's about the fact, PepsiCo should use this power, and if so, how the relationship can be structured, given the large organization PepsiCo and decentralized management structure. Discusses the strategy and coordination of related set of companies that are part of large, decentralized consumer goods companies. "Hide
by Cynthia A. Montgomery, Dianna Magnani Source: HBS Premier Case Collection 26 pages. Publication Date: January 14, 1994. Prod. #: 794078-PDF-ENG
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