A group of six students were wondering if they should continue the Pack-, entrepreneurial company. Packaging would be his healthy meal preparation and delivery, serving some of the primary schools in London, Ontario. Students should analyze the marketing, operational and financial aspects of the business enterprise to define a strategy of promoting and financing needs, before making a decision on whether to proceed with the new venture. "Hide
by Melissa Jean Source: Richard Ivey School of Business Foundation 11 pages. Publication Date: October 20, 2008. Prod. #: 908N27-PDF-ENG
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