NHL–1998: The Coolest Game in Nagano Harvard Case Solution & Analysis

Explores the participation of the National Hockey League in 1998 Winter Olympics, for which the "winter break" was taken out of the usual schedule. Benefits and risks associated with the Olympic NHL is one special attention. In addition, the fan housing development and address the growth of the league, including the expansion of the franchise in the U.S. Sun Belt, the role of the national television in the NHL, and the impact of a mass program. "Hide
by Stephen A. Greyser, Kirk Goldman Source: Harvard Business School 11 pages. Publication Date: December 13, 1998. Prod. #: 599024-PDF-ENG

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NHL–1998: The Coolest Game in Nagano

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