Moshi Looks to Popularize Fusion Fare in Dubai Case Solution
Would Moshi's distinct products be sufficient to maintain its ongoing presence in Dubai's challenging dining establishment market? Kirti Khanzode is connected with Institute of Management Technology, Dubai. Rahul Jain is associated with Institute of Management Technology, Ghaziabad.
Moshi, a fusion dining establishment in an upmarket location of Dubai, had actually sculpted out a specific niche for also with its distinct menu, top quality food, and outstanding service-all used at an affordable cost. Since of its fusion style (Nepalese food and Japanese sushi), Moshi did not get a clear placement in phrases of its selection.
PUBLICATION DATE: August 05, 2016
This is just an excerpt. This case is about SALES & MARKETING
Related Case Solutions & Analyses:
Chabros International Group
American Well: The DTC Decision
Delta Electronics: Corporate Branding Integration
Evans Food
The World is Flat…The World is Lumpy?
HTC Corporation: A Smartphone Pioneer From Taiwan
Geox: Breathing Innovation into Shoes
Renova Toilet Paper: Avant-garde Marketing in a Commoditized Category
imiAid: Challenges in Scaling Up Business Operations
Polymath Ventures: Building An International Incubator
