Marketing HBS Case Solutions

Center for Women & Enterprise: Looking for a Director of Development with “The Scrappiness Factor”Case Solution Andrea Silbert is creator of the Center for Women & Enterprise, a non-profit with a mission to empower women to become economically sufficient for one sell as well as successful through the business. She determine the best way to […]

Jurassic Park, Spanish Version Case Solution The management at MCA/Universal Merchandising are going through the global merchandising and licensing arrangements for the film Jurassic Park. PUBLICATION DATE: November 20, 1995 This is just an excerpt. This case is about SALES & MARKETING

Choreographing a Case Class Case Solution This note differentiates the four different approaches to case teaching: choreographing a case, theorizing, exemplifying, and lecturing. This note ensures the benefits of the “choreography” approach from the point of view of pupils’ learning. Concludes with a description of that process and some tips on how to use it. […]

Zeus Electronics Case Solution Investigates many different legal issues raised by a proposed marketing plan for the sale of personal digital assistants in the USA, Europe, and Japan by a fictitious U.K. firm, Zeus Electronics, PLC, with sales of L12 billion. Competition and antitrust law problems include vertical non-price restraints, market division and horizontal price […]

Bombardier (A): The Procurement Decision of Light Rail Cars for the Los Angeles Metro Transit Authority Case Solution The intention behind the case would be to help pupils comprehend the complicated nature of a high-priced and visible organizational purchasing process. The aim is to help pupils understand the nature of the selling job, the intricate interaction […]