James Burke: A Career in American Business (A), Portuguese Version Case Solution
Checks out the corporation's dealing with of 3 significant incidents-- the Tylenol harmings in 1982 and 1986 and the accomplishment and succeeding sale of Technicare, a producer of indicative imaging devices.
Offers a traditional introduction of the expert career of James E. Burke, leader and Chief Executive Officer of Johnson & Johnson.
PUBLICATION DATE: April 20, 1989
This is just an excerpt. This case is about GLOBAL BUSINESS
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