Intellectual Ventures creates and acquires intellectual property, which it then attempts to monetize a non-exclusive license. In early 2009, as an increasing number of companies are trying to position itself as the leading brokers in the market of intellectual property, IV looking for the best business model to become as a leading intermediary. His model was based on making it easy for small inventors to monetize their inventions and IP (by selling it to IV), and then, using its scale and comprehensive IP portfolio to extract revenue from potential licensees (usually technology companies). "Hide
by Andrew Haji, David B. Yoffie, Alison Berkley Wagonfeld Source: Harvard Business School 23 pages. Publication Date: September 14, 2009. Prod. #: 710423-PDF-ENG
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