Enichem, ICI and the European Polyvinyl Chloride Industry 1980-84 Case Solution
Abstract:
The case provides the scenario (market, capabilities, plants and company) of the polyvinyl chloride services of ICI and of ENICHEM, to permit a conversation of the financial advantages of a possible merger in between these 2 business.
Pedagogical Goals:
To evaluate how collective methods and an alliance can assist reorganize an industry where private reasonable methods would not succeed, provided a stalemate in between similarly sized rivals in a fully grown product market.
This is just an excerpt. This case is about Strategy
published: 01 Jan 1991
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