Effectiveness of Anti-Piracy Technology: Finding Appropriate Solutions for Evolving Online Piracy Harvard Case Solution & Analysis

Styles in internet piracy have accomplished record levels and jeopardize traditional industry supply chains. Motion pictures music, print media, and software are some of the very most vulnerable content. Recent increases in piracy can be historically traced to increase of broadband technologies, and the digital revolution, introduction of the World Wide Web, instead of a sudden shift in consumer behavior. The digital and Internet paradigm shifts have fundamentally changed supply chain ecosystems, along with the opened door for larger acts of piracy.  Underneath these new ecosystems, digital rights management (DRM) has established unsuccessful at stopping piracy. Moreover, DRM systems have been shown to discourage valid buyers. A new method of piracy is necessary to account for recent changes in supply chain ecosystems. Powerful options joining technology and innovative business models that support consumers toward valid consumption while leveraging piracy are demonstrated by several industry leaders. Given these examples, industries can address online piracy by combining advanced business models, appropriate technology, and piracy analytics in the evolving supply chain ecosystems.

PUBLICATION DATE: March 15, 2013 PRODUCT #: BH516-PDF-ENG

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