The creative intensity of the global market has grown significantly. However, 'Creative Class' workers are being propped up by a mass of hard-working routine workers, who are not evenparticipating in the economic upside.
In order to gain success in the global economy, the writers argue that each region and sector must boost the creative content of all types of work, while continuing to encourage and support the increase of creative jobs.
PUBLICATION DATE: September 01, 2016 PRODUCT #: ROT313-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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