Butterflies of Costa Rica Harvard Case Solution & Analysis

In July 2007, Joris Brinckerhoff, founder and owner of Costa Rica Entomological Supply (CRES), must decide whether to accept the offer from the RBA, publications company in Barcelona, ​​Spain, is set to sell butterflies or "deadstock" as part of "collectibles RBA" program for schoolchildren. Joris always avoided deadstock business, which he considered a low margin and unstable. Business offers the RBA will also require additional investment and increased overheads. However, he believes that the proposal RBA may be attractive to CRES and its many suppliers in rural areas across the country. Currently surplus butterfly pupae affects not only your business, but also the livelihoods of tens of breeders, many of whom were low-income rural families, jeopardizing the social gains that have been made in recent years. "Hide
by John Ickis Source: Social Enterprise Knowledge Network 20 pages. Publication Date: July 16, 2008. Prod. #: SKE114-PDF-ENG

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