John Esler, founder and CEO of Patio Rooms of America, founded a new company a few months after the end of the year program Babson MBA. Before studying his MBA, Esler was substantial business experience, which includes creating and building a network of shops Subway sandwich. He sold his chain of stores in front of the MBA program and use the proceeds to fund its research and ensure the launch of its new venture. Six months into the new venture, John experienced many challenges: sales orders faster than the rate at which the crews can build a patio room, its operating cash flow deficit is growing, it must address the serious disagreements with the licensor, which is also the exclusive supplier of its materials. And he has control, and human resource issues that urgently need attention "Hide
by Dan D'Heilly, William D. Bygrave Source: Babson College 21 pages. Publication Date: January 1, 2000. Prod. #: BAB072-PDF-ENG
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