Americana (A) Harvard Case Solution & Analysis

Americana Hotels decides to rent a hotel, located on the northern coast of Jamaica, the Jamaican government. Management must decide whether to operate as a traditional resort, or as an all inclusive resort, club type, similar to those operated by Club Med. Traditional resort seems a low-risk, solidly profitable opportunity. All inclusive, on the other hand, has a huge potential for profit, but the company has no experience with this type of resort -., And there are large differences in the performance of her "Hide
by Christopher WL Hart Source: Harvard Business School 19 pages. Publication Date: 07 Oct 1986. Prod. #: 687016-PDF-ENG

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