A-CAT made a comparatively broad variety of electrical appliances for household use. The voltage regulators made by A-CAT were used for a variety of functions; however, the focus was on its flagship product, VR500 - a voltage regulator of 500 VA.
a-cat corp
Over the last few months, this version was unable to meet the rising expectations of the marketplace and had faced stiff competition. The management was concerned that a significant number of A-CAT's customers were opting for competitors' products. The case means to 1) make students conscious of the relationship between customer requirements and the technical characteristics of a product 2 ) make pupils comprehend the principles of worth investigation 3) instruct the students to use value evaluation in assessing the scope for price reduction.
PUBLICATION DATE: June 18, 2009 PRODUCT #: 909D06-HCB-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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