Zuora Inc.: Venturing Into Cloud Harvard Case Solution & Analysis

Zuora Inc.: Venturing Into Cloud Case Solution


Zuora Inc. was established in 2007 based on the Software as a Service (SaaS) provider company. It was established with the efforts of Tzuo and Rao who belonged to the Sales force .com.The state-of-the-art technology has leveraged opportunities for the platform of commerce with billing. They wanted it to make core competency of the company. The funding hence raised by the Rao and Tzuo has progressed into an investment of $6.5 million.

Problem Identification

The first billing product of Zuora Inc. was Z-Billing. Later on it developed more products within the 14 months. However, the economic crisis was going to be the hurdle for the sales and profit of the Zuora Inc. Hence, the company developed three options for the benefit of organization in the upcoming years. They are:

First Scenario

The first option for the sustainability of Zuora Inc. involves continuation with the strategy of the company that it has carried out to progress.  The focus would remain similar as to exist in the SaaS Industry. Thus, core functionality can be retained. Moreover, the growth of the company will be slow from 30 to 50 percent of the present growth of Zuora Inc.

Second Scenario

The second option for the Zuora Inc. isto expand the company in the broader cloud computing trend. The company thus, would be able to grow from the current situation through the utilization of funds.

Third Scenario

With the third option Zuora Inc. would be assured of 200% growth from the current growth of the company. The company would be able to achieve the growth through larger subscription opportunity for the end-to-end billing and payment facility that would leverage all type of businesses for the subscription, both online and offline.

Current Situation

Zuora Inc. started experimentation at its initial stage. It has emphasized to entail with latest technology in the market. There are many developers who are working with Zuora Inc. Moreover, Zuora has incorporated with the agility in its process of development. That also includes modified technological innovation and is also able to bring latest version of the applications among six to eight months....................

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