Toy2R: Pioneer of Creative Designer Toys in Hong Kong Harvard Case Solution & Analysis

The case illustrates an intriguing way of design known businessman in Hong Kong, which was not formally trained as a designer, but managed to build a business career of his hobby of collecting designer toys. This case is suitable for teaching MBA and undergraduate students on the acquisition of resources for start-up, development and expansion stages of entrepreneurship course. It can also be used in product development and innovation management courses for students of business, engineering and design schools. "Hide
by Kevin Au, Bernard Sin, Daisy Wong Source: Richard Ivey School of Business Foundation 12 pages. Publication Date: October 28, 2010. Prod. #: 910M60-PDF-ENG

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