Telefonica: A Lean Elephant Harvard Case Solution & Analysis

This case shows a big and advanced technology business in Spain, Telefonica, try to transform its innovation process. To do so, it's applying Lean Startup techniques. The case provides a comprehensive look at the company's efforts in this regard, showcasing not only some of the successful results that were recognized, but also some of the organizational challenges which have been encountered along the way.

As Lean Startup becomes more prevalent in the entrepreneurial community, it is spilling over into the corporate world too. But as this case illustrates, there are significant contextual differences in employing Lean Startup techniques inside a much bigger company.

Telefonica A Lean Elephant case study solution

PUBLICATION DATE: July 01, 2016 PRODUCT #: B5863-PDF-ENG

This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP

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