Repositioning CARE USA Harvard Case Solution & Analysis

CARE USA, large ($ 600 million), an international nonprofit / NGO, has recently updated its external branding and positioning to support its international development work. The case sets out the challenges facing the new CEO, Helene Gayle, how she manages to move through the organization.
To enhance their effectiveness, color cases should be printed in color. "Hide
by V. Kasturi Rangan, Katharine Lee Source: Harvard Business School 26 pages. Publication Date: August 12, 2008. Prod. #: 509005-PDF-ENG

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