In 2007, the company Red Hen Baking had to take the decision to move from their cramped and inefficient tool for the new object. He has been in business for about 8 years, and 2006 was the first year RHB realized profits of more than $ 50,000. Added annual cost of the new place was about $ 58,000 and will require a $ 300,000 build-out. While the owner of the Red Hen was delighted with the possibility of new, efficient bakery, he thought it was worth the extra cost and risk. "Hide
by Richard S. Ruback, Royce Yudkoff Source: Harvard Business School 5 pages. Publication Date: February 7, 2011. Prod. #: 211091-PDF-ENG
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