Modern Family Planning: The Business of Circle Surrogacy Harvard Case Solution & Analysis

To maximize the effectiveness, the colored cases need to be printed in color. The business of surrogacy, a boutique practice with client prices upwards of $100,000, permitted couples and individuals from a variety of backgrounds, ages, and sexual orientations to construct families.

Modern Family Planning The Business of Circle Surrogacy Case Study Solution

While the shifting regulatory and cultural environment had made feasible for more individuals, it remained cost-prohibitive for nearly all its audience that was eligible. Weltman's suggestion, if enacted, would make a brand new chance for CS, increasingly faced with competition from various other agencies, to offer lower cost surrogacies to parents that were planned. But, the start of an outsourced surrogacy service would jeopardize the business’s core value proposition and challenge its prevailing high-touch, premium strategy. How should CS and Weltman greatest continue?

PUBLICATION DATE: August 20, 2013 PRODUCT #: 714418-PDF-ENG

This is just an excerpt. This case is about STRATEGY & EXECUTION

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