Micro-entrepreneurs in developing countries often lack essential business wisdom and personal confidence needed to make the leap that may take their companies beyond subsistence. In a number of these nations, little or no company training is available to girls micro-entrepreneurs. In certain developing countries, custom and societal custom about sex-driven roles and responsibilities lead girls to remain in the home.
People who become micro-entrepreneurs are often driven to the alternative by financial need and deficiency of occupation options. This case describes the business challenges confronting a female micro-entrepreneur who worked from home and who participated in a large-scale, collaborative business instruction program set in Peru called Proyecto Salta (or, Salta, which means leap in Spanish).
PUBLICATION DATE: December 15, 2015 PRODUCT #: TB0421-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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