MercadoLibre.com Harvard Case Solution & Analysis

MercadoLibre.com, eBay's Latin American partners must decide how far she is going to follow the practice of the eBay offering "free days in the" special function and discount days. Was this type of promotion reasonable given MercadoLibre.com client base, revenue expectations, and the position in the Latin American market? "Hide
on F. Asis Martinez-Jerez, Joshua Bellin, James Dillon Source: Harvard Business School 17 pages. Publication Date: February 13, 2006. Prod. #: 106057-PDF-ENG

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