Marissa Mayer at Google Harvard Case Solution & Analysis

Marissa Mayer was asked to reflect on the factors that influence was the power of Google to innovate and adjust its strategy so that the organization could remain one of the world leaders in technology. The industry (and companies) that is changing and growing at an exponential rate, it would be difficult to identify specific variables and trends. But Meyer knew that one element critical to the ongoing success of Google will be its ability to recruit the best talent and to develop an environment that will encourage the talent to create the best ideas. As Meyer stipulated how to ensure this, she believes that women now make up only a small portion of engineers Google, suggesting a missed opportunity. "Hide
by Melissa Thomas-Hunt, Meredith Gethin-Jones, Susan Fleming Source: Darden School of Business 13 pages. Publication Date: Aug 02, 2012. Prod. #: UV6474-PDF-ENG

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