Involving Suppliers in New Product Development Harvard Case Solution & Analysis

Organizations have been quick to realize that with the participation of suppliers in new product / process / service development efforts have the potential for significant results. Numerous studies have shown that the supplier involvement in product development projects can help reduce costs, reduce the concept to the customer development time, improve quality and provide innovative technologies that can help to capture market share. However, not all efforts will be successful. Supplier integration is most successful when given in a formal process that is believed to supply capacity, the level of technology, and the degree of risk. Leading companies conduct formal in-depth evaluation of the supplier and the supplier of the risk assessment to participate in the project team. "Hide
by Robert B. Handfield, Gary L. Ragaz, Kenneth Peterson, Robert M. Monczka Source: California Management Review 25 pages. Publication Date: 01 Oct 1999. Prod. #: CMR161-PDF-ENG

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