Mary Alice McKenzie faces numerous challenges in growing its Vermont-based fresh semi business. It should meet the immediate operational problems - such as bottlenecks and solutions of capital equipment - as well as to decide on long-term strategic position. This case is being investigated, it can structure its operations today to take advantage of the continued growth in the replacement market going home. "Hide
by Jonathan West, Susan S. Harmeling, Christian G. Kasper Source: Harvard Business School 23 pages. Publication Date: November 18, 1999. Prod. #: 600022-PDF-ENG
Related Case Solutions & Analyses:
Nalli Silk Sarees
Sustainability at Tetra Pak: Recycling Post-Consumer Cartons
Aman Resorts
New Service Design Exercise
Transformational Outsourcing
Walt Disneys Dennis Hightower: Weaving Together the European Operations
Star Distributors Inc. (B)
Carmen Canning Company A
Nike in Transition (A): The Ascendancy of Bob Woodell
Merrimack Pharmaceuticals, Inc. (B)
